Japanese Beautyberry | Plant Profile

Japanese Beautyberry are large deciduous shrubs that reach up to 6′ tall and equally as wide. They naturally maintain a rounded shape with long arching foliage. Groups of small pink or white flowers bloom in early summer. The flowers give way to bright purple fruits, which are the most ornamental feature of these plants. The fruits ripen in late summer and may persist until early winter. Birds may frequent Japanese Beautyberry to snack on the large clusters of berries. Small oval leaves grow along the arching stems.

Japanese Beautyberry prefers average fertility, medium moisture, well drained soils in full sun to part shade. Full sun is best, as the stems may reach and become unattractive in too much shade.

Japanese Beautyberry are best when planted in groups. They are attractive to birds and are a perfect addition for those interested in bird watching. They can be used as borders or in naturalized areas.